Brand Activation

Brand Activation2019-09-29T11:49:08-05:00


Are you looking to showcase in the Austin market and need local support? 

The Cook’s Nook offers Brand Activation for special events, shows, and exhibitions in Austin. If your company is showcasing product at a convention, festival or an event, talk to us about having our professional staff prepare your product through your outlined preparation methods, and provide professional Brand Ambassadors that can setup and manage your booth and customer engagement to your specifications.

Through Brand Activation, we take care of the product booth and experience so you don’t have to. Our BA team works with your Marketing team to:
– receive your product and marketing display materials
– manage your run of show outline and book
– prepare product
– create a professional presentation on site
– handle return of marketing and display goods to your team

The Cook’s Nook has supported some of the largest brands in the United States, including Quaker Oats, Coca-Cola, Mahatma Rice, and Dietz & Watson at Austin events, and we can help make your event a success too!

Contact us and let us help you make your show and visit to Austin a success!


Upcoming Events

Coming Soon!

Startup Disaster Stories and What We Can Learn

Monday, March 2, 2020, 6:30 PM – 8:30 PM CDT

Join Marc Nathan, VP of Client Strategy at Egan Nelson LLP, Joi Chevalier, CEO of The Cook’s Nook, Andrew Eisenberg, Partner at Lee & Hayes, P.C., and April Riggs, Digital Brand Manager at Still Austin Whiskey Co. as the panel shares startup disasters and lessons learned. Click here to register.

The Cook’s Nook at SXSW: The Future of Food

Saturday, March 14, 2020 – 11 AM to 4 PM
WeWork Food Labs in the SXSW Building at 1400 Lavaca St.

Join a diverse group of experts, influencers, leaders and visionaries for a taste of how technology, innovation and social issues are revolutionizing the future of food. Free to public (limited tickets available), SXSW badge holders will be given priority access. Click here to register.

Cook’s Nook at SXSW: The Data-Driven Food System: From Soil to Supper

Saturday, March 14, 2020, 3:30 PM – 4:30 PM
JW Marriott, Salon FG

Google has convened the Refresh Working Group—40 farmers, nutritionists, retailers, researchers, and consumers—to collectively examine how AI is helping to improve the U.S. food system. Click here to register.

Cook’s Nook at SXSW: Empowering Minority Founders in a Food Revolution

Sunday, March 15, 2020, 3:30 PM – 4:30 PM
Fairmont Hotel, Congressional B

Join Joi Chevalier, Roman Gonzalez, Tam Hawkins, and Edwin Marty to discuss how under-represented business founders in the natural CPG, mobile food vendor, food entrepreneur, and food growing space find resources and communities. Click here to register.

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